Sunfeast Launches Breakfast Smoothie for India’s Busy Mornings....
Kolkata, 25th May, 2026: Reinforcing its focus on category innovation and evolving consumer needs, ITC Foods has announced the launch of Sunfeast Breakfast Smoothie, a ready-to-drink beverage for today’s fast-paced lifestyle. Positioned at the intersection of consumer need spaces such as convenience and indulgence, the new launch marks Sunfeast’s entry into the emerging on-the-go segment with a differentiated format that combines familiar kitchen ingredients with modern consumption habits. Made with Banana, Milk, Almonds, Oats, Dates and 4 Super Seeds, the new Sunfeast Breakfast Smoothie addresses a growing consumer need for quick, wholesome and enjoyable breakfast accompaniment. The product provides 6g of protein per serving, with no added sugar, preservatives or artificial flavours, aligning with the increasing preference for better-for-you food and beverage choices. The launch comes at a time when breakfast consumption habits in India are rapidly evolving. Rising health ...